-Works with clients to develop strategic & creative marketing solutions.
-Populates content & schedule social media.
-Helps garner press.
-Developed strategic marketing partnerships with local, regional and national media to cross promote brands.
-Planned all social media across Facebook, Instagram and Twitter platforms.
-E-newsletter creation and scheduling. Worked with media partners to promote local events and restaurants within content of the e-newsletter.
-Scheduled photoshoots with local Atlanta restaurants to take photos and created content for Taste of Atlanta while promoting local businesses.
-Represented the company on all television, radio and interview segments as Brand Ambassador for Taste of Atlanta.
-Coordinated website design and copy updates to TasteofAtlanta.com.
-Created graphic request forms and managed all graphic design (with out-of-house graphic designer) needed for digital, print and on-site signage of Taste of Atlanta as well as unique art for Taste of Atlanta partners.
-Managed and wrote all content for Taste of Atlanta's affiliate blog, TasteATL.net.
-Directed Taste of Atlanta's Public Relations team. Ensured open communication and that tasks are getting completed (press releases, media drops, calendar listings, media pitches, media coordination for promotional shoots and segments).
-Headed intern hiring & facilitation throughout semester-long programs.
-Supported local charity partners by providing Silent Auction donations and organizes ticketing comps.
-Managed all digital and social content.
-Planned, wrote and managed contributors for all online articles, weekly emails to subscribers, giveaways and trade promotions.
-Wrote copy, took photos and populated Facebook, Instagram, Twitter and Snapchat.
-Responsible for all restaurant sponsor sales for Atlanta Eats television show.
-Collaborated with production team to schedule TV shoots and airings.
-Co-hosted weekly TV segment on CBS Atlanta Plugged In.
-Maximized brand exposure by writing and publishing press releases.
-Organized, planned, secured restaurant participation and marketed Atlanta Eats’ largest event of the year “Atlanta Eats Live” to benefit The Giving Kitchen charity.
-Contributed as writer and content editor for partnership with Atlanta Journal Constitution.
-Managed restaurant accounts; coordinated with team to maximize client exposure.
-Coordinated radio shows and frequently guest-hosted Atlanta Eats Radio.
-Intern for company April-July 2014 resulting in a full time position.
Minor: Human Development & Family Sciences